Wednesday May 8, 2024

Keeping Scientists Honest

Is it the job of the PR practitioner to keep scientists honest?  This study would make it seem so in medical reporting.  The research discovered that news stories containing unacceptable spin about research results most often came from press releases and scientific abstracts that were exaggerating claims.  The following quote is alarming:“The press releases often […]

Destroying Reputation

Libyans have come close to destroying any reputation they might have had after liberating the country.  The unprovoked attack on the American ambassador was heinous, and the “just cause” flimsy. The ambassador had nothing to do with a film that might insult the memory of the prophet Muhammad.  It is doubtful that any rioters have […]

Top Photo Apps Getting Instagram Engagement

Lately I’ve noticed my more heavily edited pics are getting more likes. To assume that more apps/edits equate to more attention is short-sighted. Format is no substitute for content, and likes aren’t the best engagement metric.** But with that said, here are the apps I’ve used to create my five most-liked photos on Instagram. 1) Camera+ […]

Two Points Of View

From a PR perspective, what Apple and Amazon are doing to compete in the tablet market is right even though they are taking opposite strategies.  Apple is charging high prices for its iPad.  Amazon is giving away the Kindle at or slightly below cost.   Apple’s philosophy is that a better-designed product is worth more, […]

A Time For Caution

When a company wins a major victory in the courts, there is a desire to press advantage.  Sometimes, however, one should be careful about moving too quickly.  This appears to be one of them.  A Federal judge handed Amazon.com a major victory in the pricing of e-books last week, and Amazon could move to squeeze […]

Strange Fad

The public can fall for strange fads, and this is one that has been going on for several years.  The government also has decided to get into the zombie act to promote disaster preparedness.  No one believes — or at least, one hopes — that zombies exist.  Yet, arms manufacturers are building and selling zombie […]

Specious Reasoning

There comes a time when justification falls into the realm of specious reasoning — such as calling the student loan debt load “good debt.”  When a former college student waiting tables is $100,000 or more in the hole, there is no such thing as positive debt, and the fact that lifetime earnings exceed those of […]

The Bankruptcy Conundrum

When a company reorganizes under bankruptcy, workers are losers.  Here is a typical case.   This raises the question of employee relations going forward.  If you were an AMR pilot and your pay contract has been put on the block, would you be happy?  Or, would you accept that the environment has changed and get on […]

Making The Media Angry

According to this article, the media are fed up with the 2012 campaign.  That raises a question.  If you anger those who are supposed to cover you, what kind of coverage can you expect from them?   Or, do political reporters not matter anymore because candidates have so many other media outlets to exploit?  One […]

Cutting The Cable

Technology change transforming the cable TV industry is underway.  Cable companies are faced with keeping customers who would rather watch TV shows on the internet.  It would seem to be both a commercial and public relations disaster for the corporations.  It isn’t that — not yet anyway.  For one, even cable cutters are still getting […]