Saturday April 27, 2024

Multiple Meanings

Words have multiple meanings and their essence depends on the person saying it.  Such is the case with “denuclearization” and North Korea.  Experts have already said that what Kim means by the word and what President Trump understands are far apart.  Any summit meeting between the two would have to come to an agreement as […]

Tesla In Freefall

Elon Musk’s Tesla automobile company is finally facing reality, and it is ugly.  The corporation has lost and continues to lose billions in its pursuit of manufacturing and merchandising electric vehicles.  Musk is aware of the cliffs he has to climb to put its mid-priced Model 3 on the road.  So far he hasn’t reached his […]

Waymo’s Answer

Publicity and perception of autonomous autos has turned negative since an Uber vehicle mowed down a bicyclist in Arizona and the company suspended tests.  Waymo, Google’s company focused on self-driving cars, is confident it would have seen the person and avoided her.  It has driven a stake in the earth with the announcement that it […]

Bankruptcy

One way to achieve gun control is to stop buying guns.  It is the ultimate form of economic communications.  This is what happened to Remington Outdoors, which went into Chapter 11 yesterday.  The company experienced a 30 percent sales slump in 2017 that started with the Trump Presidency.  The reason, apparently, is that weapons collectors saw […]

Positive PR

When it comes to the plight of refugees in Europe, Pope Francis has acted on his words of support for them by taking families back to Italy on his own plane. This is what public relations is all about — deeds not claims.  The pope is an example of one who looks out for the […]

Perception Can Kill

Police in Sacramento, CA shot down a black man who appeared to be carrying a weapon.  It was a cell phone.  The officers on the scene mistook the black slab of a cell for the barrel of a gun.  It was a case of biased perception.  Patrolmen are taught to respond quickly to danger.  They […]

The Mighty Are Falling

Time, Sports Illustrated, Fortune and Money are on the auction block.  Meredith Corporation doesn’t want them.  These four orphans were once mighty kings, but now they are weak and slowly vanishing.  There was a time not so long ago when PR practitioners would be happy to get their news in any one of the four […]

When it rains…

Mark Zuckerberg must feel like he is in the middle of a never-ending storm.  His latest data contretemps has the Federal Trade Commission looking into it along with authorities from Britain.  So far, investigations haven’t slowed the growth of Facebook, but they are a distraction that could prove costly in monetary terms.  The question now […]

Another PR Crisis

Uber doesn’t need any more PR crises, but it has another one.  The company’s self-driving Volvo mowed down a woman in Tempe, AZ and killed her. The vehicle had an operator on standby but was driving autonomously at the time.  This sparked international news and threw a wrench into the move to driverless vehicles. The […]

Sometimes It Happens

Consumer-facing businesses are always subject to a sour customer.  This is the person who rages at the staff and is unhappy no matter what one does — like this. The workers’ attempts to mollify the person go for naught.  The best one can hope is the customer leaves quickly before upsetting the rest of the […]