Thursday May 9, 2024

Military PR

Can the business of death have PR value?  This weapon contains concern for civilians at the same time it is wiping out enemy fighters.  It is a step forward in killing combatants but not innocent men, women and children who happen to be near them.  Concern for civilians has been a sore point for the […]

Needed PR

The best kind of PR is that which you didn’t seek but got anyway for what you do.  Tesla has been criticized for its autopilot technology on its vehicles because it hasn’t worked in well-publicized crashes.  It must be heartening then for the company to get kudos from drivers who say the technology has saved […]

Losing The Base

What do you need to do in communications and marketing to solidify an eroding base? Prime Minister Theresa May is finding out.  She is losing her coterie of big donors over the gut-level fight of Brexit.  There is a strong need for backroom deal-making and arm twisting, but thus far nothing has worked and no […]

When Silence Isn’t Golden

NASA and SpaceX have clammed up.  They aren’t speaking about the failure of a manned-crew capsule, called Dragon, on a test stand.  Apparently, it blew up when its rockets fired.  No one was injured but the anomaly, as they are calling it, may have set back NASA’s plans for months for a crewed flight to the International […]