Thursday May 9, 2024

Guilt By Association

When an industry leader admits to fraud, it can reflect on others whether or not they had anything to do with the crime.  That is the case with Volkswagen and its deceptive diesel emissions software.  The entire auto industry in Europe is in a quandary over what to do about the diesel engine.  The problem […]

Co Opting An Opponent

The Pentagon is getting with the times when it comes to sponsoring hackathons of its networks.  The military has recognized that it is better to co-opt hackers rather than clean up the mess after they have invaded its systems.  Corporations have been offering “bug bounties” for some time but the Pentagon’s invitation to hackers is […]

Standards And PR

Finally after decades of using different cables to connect computing equipment, there is now one cable for everything.  This is the result of the work of a standards group trying to simplify computing for the public. One wonders why it wasn’t done years ago in an effort to serve consumers who have drawers full of […]

Earned Media

Earned media in PR parlance is getting one’s name or message quoted in the press without paying for it.  It turns out in this campaign season there is a genius at doing this and his name is Donald Trump.  In spite of his many inaccuracies and outright fabrications, Trump has kept his name in front […]