Saturday April 27, 2024

Buick

General Motors must be bursting with pride over the naming of Buick as a most reliable car brand by Consumer Reports. This category has in recent decades belonged to Japanese makes.  That an American vehicle could equal and outdo most brands is an amazing coup.  It is the best publicity GM could get.  The company […]

On Lying

PR practitioners are thought to be liars.  They cover up sins of executives and celebrities and the malpractice of a business.  That the majority of practitioners are honest confounds the media particularly.  Now comes a study of lying that demonstrates why it is  dangerous and why it is better to tell the truth, no matter […]

Dumb, Continued

The California National Guard is demanding repayment of enlistment bonuses given to soldiers a decade ago.  The Guard says an audit discovered that many soldiers had been over compensated.  If that weren’t embarrassment enough, the soldiers had served on the battlefields of Iraq and Afghanistan and are now being told to give the money back. The lame […]

Bad PR Stops Merger

Both Disney and Salesforce.com looked at acquiring the struggling Twitter but backed away.  Why?  They were concerned about abusive and offensive speech that infects Twitter comments. Such concern for customers is not unusual and is good PR.  Why should a company risk its reputation by allowing unbridled speech on its service?  There is nothing wrong […]

Disavowed

Hillary Clinton swiftly disavowed and condemned the bombing of a Republican campaign headquarters in North Carolina.  This is exactly what she should have done.  Even the slightest delay or hesitation would have been a PR disaster for her because it could be interpreted as sympathy for the miscreant.  There is plenty of room for controversy […]

A Waste

Dairy farmers have disposed of 43 million gallons of milk in the first eight months of 2016.  Dumped, flushed down drains, siphoned into sewers.  They have done so because they can’t get a decent price for their product.  This kind of waste is a problem for the United States.  Tens of millions of starving people […]

Bring It On

This is a good example of defiant publicity.  The New York Times lawyer is telling Donald Trump’s attorney to go ahead and sue the newspaper for libel, but Trump won’t win.  The letter schools the attorney in libel law and in the crude vernacular says, “Screw you.  We’ll see you in court.”  The plain language is […]

Clown Hysteria

McDonald’s has announced that its clown, Ronald, is taking a vacation until the hysteria of evil clown sightings goes away.  The panic this time seems to have started in South Carolina and spread through the country.  It is not the first time this has happened.  The question is why parents and children become so alarmed […]

Civil War

A house divided against itself cannot stand.  This saying describes the PR disaster engulfing the Republican Party, which is repudiating its standard bearer for his comments on women.  With less than a month to go, the party has fractured in the worst way and support for Trump is a litmus test for decency or lack […]

Waiting For Woods

Tiger Woods announced his re-emergence to professional golf then just as quickly withdrew from the first tournament he was to play in 14 months.  He said he realized he was not ready, and he needed time to work on his game.  Woods is 40 and doesn’t have many more competitive years left.  His skills fell […]