Sunday May 19, 2024

The Power Of Protest

The University of Missouri is feeling the power of protest with its football team stopping practice and a call for the president of the university to step down.  The situation that sparked this was a swastika drawn on a residence hall.  African-American students rose up united to descry the incident and to call for action. […]

Standards Vs. Creativity

We are often told to think outside the box, be creative, smash old paradigms and find new ones.  But there are times when a box fosters creativity and is essential to artists, entrepreneurs and business persons.  Here is an example.  The Pantone color system put an end to the headache of identifying colors and using […]

Message Of Doom

Bob Lutz is a long-time car guy who has served in the top ranks of multiple auto manufacturers.  When he speaks about cars, he talks from experience.  That is why this opinion piece focused on Tesla is a serious PR problem for the electric vehicle company.  Lutz picks apart the economic and technology model of Tesla and predicts […]

Away Tomorrow

I’ll be away tomorrow, so there will be no post.   Tweet This Post

PR Opportunity

This story outlines a PR opportunity.  It is about consumers’ inability to figure out health plans.  The opportunity, of course, is to devise and explain a plan that they can easily grasp.  The first company that achieves this will take market share from competitors.  Why hasn’t it been done already?  Because health coverage is complicated […]

Why GAAP Is Important

One doesn’t value Generally Accepted Accounting Principles until they are ignored and a major failure results.  Consider this company.  Valeant sticks to the letter of the law by giving GAAP numbers in its press releases but it also presents and emphasizes non-GAAP earnings in which certain expenses have been deleted from the bottom line.  Hence, […]

Passed Its Peak

PR becomes difficult for a company that has passed its peak in the marketplace and is on a downturn.  Consider GoPro.  A year ago, it was the video camera to have if one is athletic and wanted to record one’s activities.  Now it is struggling to make sales and earnings forecasts. and it is branching […]

Unsuccessful Transparency

When an organization doesn’t know what to do, transparency in its actions can harm rather than help.  It becomes clear to observers that the entity is drifting on strange seas.  Such may be the case for the Federal Reserve.  There are claims that it doesn’t know how to handle inflation and is clueless on the […]

Ambulance Chasers

Volkswagen has done wrong and deserves to be punished, but should it have to endure this kind of pain?  The scramble of tort lawyers to find clients has long been disgusting, especially since lawyers stand to gain more from the class action suits than plaintiffs.  There ought to be a better way to get justice […]

The Little Things

Character is often revealed in little things, and it is those small items that people look for.  Take, for example, this event.  Being told to move from a quiet car is hardly a piece of news, but the way one went is.  If Christie had apologized and moved to another train car, there wouldn’t have been much […]